The entire cycle of being socially responsible, not least in an African context where poverty is so widespread, gives an important level of certainty for consumers. It’s not enough for businesses to avoid damaging the local communities with whom they work. On the contrary, businesses need to proactively engage communities, respect their views and interests, and provide benefits to them in terms of salaries, and health and security in the workplace. That way, consumers can guarantee products have indeed been produced in good company.
Kim is the Director General of the Forest Stewardship Council, a position he has held since October 2012. He was selected to succeed Andre de Freitas with the unanimous support of the FSC Board of Directors, who recognised that Kim’s proven track record as a global leader within the environment and development sectors make him extremely well-suited to consolidate FSC’s position as a global leader in responsible forest certification.
Copyright: Kim’s image (black/white) with thanks to Morten Holtum.