Other key findings in the report include:
The report demonstrates how important sustainability has become in the print sector in North America. Clients increasingly require their print providers to consider environmental impacts and want to ensure that their printed products do not involve controversial fibers of illegal origin or from unsustainable forestry practices.
As well as 63% preferring FSC certified paper, the survey identifies further trends in the respondents’ sustainability policies:
FSC certification guarantees that the paper originates from forests that are managed responsibly, considering both environmental and social aspects. As companies increasingly aim to demonstrate their leadership in these areas, the demand on printers to provide sustainable options is likely to increase. As the report notes: “Leading brands have an opportunity to influence printers to make even more progress towards environmental sustainability. Each time a company prints materials, this is an extension of the brand and a chance to take a stand towards progressive and responsible printing practices.”
To read the full report, visit: http://canopyplanet.org/business/commercial-printe […]